“If you as a private consumer buy organic milk, the market mechanisms will ensure that more organic milk gradually goes on the grocery shelves at the supermarket. Moreover, if people suddenly start dropping Netflix, Netflix might start thinking about the source from where they get their power, so it cannot hurt. But the greatest effort should be in research and development of better technologies”, says DTU Fotonik Professor Leif, K. Oxenløwe.
You can read the full article (Danish) in Videnskab.dk here and the rendered version in Jyllands-Posten here.
